How to Survive Social Distancing: Four Tips for Restaurants
In this time of widespread uncertainty among the COVID-19 pandemic, it can be difficult for restaurants to adapt their practices and continue operating successfully.
Here are a few ways you can survive social distancing:
Treat Staff Well
This is a difficult time for all. Your staff is putting their health at risk to come into work and help you serve the community. Their willingness to take on that risk is what’s keeping your doors open, so it’s imperative that you treat them well. Make sure they have what they need. Put new procedures in place to limit social interactions, and allow them to take time off if they’re feeling unwell. You can’t run your business without a healthy team.
Train Staff Well
A well-trained team is crucial during the best of times, and even more so now. If you’re like the rest of the hospitality industry, you probably have a limited back-of-house staff right now, so the employees that come in need to know all the proper processes to keep things moving safely, smoothly, and efficiently. Food safety is of utmost important right now, so it’s imperative that you train staff on proper safety precautions.
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Consider go-to-market strategy shift
Now that everyone is distancing, more people are spending a majority of their time online. This is a great opportunity that you can leverage to gain more brand awareness.
Social media
Share content and post often to keep yourself top-of-mind on a variety of platforms.
Specials
Many families are buying family-sized orders and meals. This is a great time to offer quantity discounts on certain items like appetizers.
Make sure you have the right technology in place
Digital ordering
Digital ordering streamlines order prep, reducing phone orders as well as labor costs. Digital ordering had already been increasing in popularity since before COVID-19, and it’s more useful now than ever before. With it, customers can input orders and send them directly into the queue and pay online if desired, limiting the need for face-to-face interactions and improving safety.
Tableside (carside, doorside) payments
Typically used to take payments tableside, these rugged tablets and other devices are equipped with features for processing payments. They can be repurposed to take payments doorside at delivery or curbside for pickup.
Surviving Social Distancing
This is uncharted territory for most business owners, and everyone is scrambling, trying to figure out how to survive social distancing in a time of a global health crisis. We all must pull together and adapt our ways of living to ensure the damage is kept to a minimum and we can make a swift recovery once the danger has passed.
NCC offers a range of solutions, such as pickup and delivery technology, that can help restauranteurs survive and continue to operate successfully. For more information, contact NCC today!
